Fendi is an Italian, luxury fashion brand. Its online store uses a lot of marketing tools, such as add-to-cart bar and sales Popup to boost sales and Increase conversion rates. And in terms of product recommendation, it shows well.
📊 Website Metrics
🌍Alexa ranking: #3878
📆Analysis date: 2020-02-27
🎉 Sales Boost tools
🛒 Add-to-Cart bar
At the bottom of any product detail page, there will be a bar for quickly adding to the cart, and it will always show at the bottom of the page so that visitors could add the product to the shopping cart at any moment.
🌟 Quick view Pop up
We will talk about later, FENDI made product recommendations in a lot of pages. And for each recommended product, a quick view popup will pop up when you click it.
🌍 Share Button
Social networking plays a vital role in e-commerce and fashion brands. Fendi knows that so much.
So, each product's detail page has a share button added, and the SNS platform inside is mainstream, covering most countries in the world Popular SNS tools.
FENDI has made a variety of product recommendations in the following places.
Top menu: Highlight
Product detail page: Style with
Product detail page: You may also like & Recently viewed
Product search page: Trending products
💡You can find more sales boost tools for online stores in Automizely - Conversions, and it is free.