Tommy Hilfiger is an American premium clothing brand and an analysis shows that its online store's marketing strategies are not only creative but effective.


๐Ÿ“Š Website Metrics

๐ŸŒAlexa ranking: #3392

๐Ÿ‡บ๐Ÿ‡ธCountry: US

๐Ÿ—Industry: Apparel

๐Ÿ“†Analysis date: 2019-12-13

๐Ÿ™‹โ€โ™€๏ธ Sign-up Popup

On the homepage, a sign-up popup is pushed. The subscription popup is designed to look like a letter. In the background, popup very creatively uses colors similar to the logo of the brand.

๐ŸŽŸ Sales-notification Popup

Tommy Hilfiger uses a variety of popups to display important information.

A sticky bar at the top of the homepage opens as a popup. It displays special offers and discounts.

Further, the collection page is introduced as a popup in the lower right corner.

Also, the product listing page uses the quick view button and opens as a popup.

Tommy Hilfiger added a drop-down menu at the top and placed the collection's promotional banner directly next to the list.

This sure does simulate conversions!

๐ŸŽจ Sales stickers

Tommy Hilfiger uses just two product badges but they are eye-catching.

โฃ๏ธWe will update more marketing activities and popup use cases used by Tommy Hilfiger in our upcoming blog posts.

๐Ÿ’ก You can also add sales stickers to your product details page with just a few clicks!

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